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Created May 5, 2026 11:46
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Topliner — Per-Project Cost Reference (Apr-May 2026, RT discount + CrustData imputation)

Topliner — Per-Project Cost Reference (Apr 2 → May 5, 2026)

Period: 2026-04-02 (cost tracking rollout) → 2026-05-05 Scope: projects created post-rollout with ≥50 candidates that ran through scoring (real, working projects, not test stubs) Adjustments applied:

  1. CrustData realtime cost reduced by 70% (recent provider-side fix)
  2. Imputed CrustData cost for LinkedIn-sourced projects (so the price reference is provider-agnostic)

Goal: give a defensible price reference for client conversations — what does a project of size X actually cost us.


Headline

Variant Total Mean Median p75 p90
RAW (as recorded) $20,566 $226 $64 $167 $323
RT-discount (−70%) $18,667 $205 $54 $125 $289
+ CrustData imputation (final) $20,551 $226 $88 $172 $323

The discount and the imputation roughly cancel on the aggregate — but the per-project distribution gets fairer: small LinkedIn-sourced projects move up; heavy CrustData-sourced projects move down.


Sample Composition (n = 91 real projects)

Field p25 median p75 p90 max
companies 93 133 251 745 1,641
candidates (sourced total) 616 2,009 7,383 16,904 181,809
scored candidates 263 533 2,791 8,368 25,959
intelligent AI agents 0 0 1 3 6

Sourcing split: 31 via CrustData, 60 via LinkedIn. ~28% of real projects use intelligent AI agents.


Sourcing Provider Breakdown

Provider n Spend (RT-adj) CrustData share Imputed addition
crustdata 31 $11,217 8.5% (already counted)
linkedin 60 $7,450 0% +$1,884 imputed

Imputation rate (derived from crustdata-sourced projects, RT-discount applied):

  • $0.111 per company (used as primary basis — sourcing is the dominant CrustData cost)
  • $0.0115 per scored candidate (alternate basis)

Median LinkedIn project: $36 → $85 after imputation. Average added per LinkedIn project: $31.


Cost by Scored-Candidate Volume (final, imputed)

Scored candidates n median mean p75 p90
<500 44 $27 $52 $100 $106
500-2k 21 $82 $105 $148 $255
2k-5k 11 $205 $797 $369 $812
5k-15k 10 $215 $315 $323 $579
15k-30k 5 $605 $828 $1,327 $1,772

Cost by Company Volume (final, imputed)

Companies n median mean p75 p90
0-100 43 $28 $115 $104 $206
101-500 33 $52 $130 $111 $284
501-1500 11 $255 $876 $579 $1,089
1500+ 4 $215 $421 $605 $812

Cost by Intelligent-Agent Count (final, imputed)

Intelligent agents n median mean p75 p90
0 52 $88 $92 $106 $206
1-2 25 $102 $188 $289 $579
3-4 13 $23 $834 $1,089 $1,772
5+ 1 $200

The 3-4 agents bucket has bimodal behaviour: a cluster of cheap-to-run experiments coexists with the heavy mapping projects (#1547 alone = $6,389 imputed). Median ≠ mean is the signal.


Per-Scored-Candidate Unit Cost (the key sensitivity)

Intelligent agents n median mean p75
0 52 $0.045 $0.17 $0.25
1-2 25 $0.041 $0.07 $0.07
3+ 14 $0.124 $0.30 $0.17

So intelligent agents change the unit economics ~3× when 3 or more are configured (each agent runs against every candidate).


Reference Profiles (matched to actual projects in the dataset)

Profile n in data RT-adj median Final (imputed) median Closest project
~1k companies + 2 AI agents + 10-20k scored 1 $453 $579 #1473 Miro CTO
1.5k-3k companies, 0-1 agents (sourcing-heavy) 4 $52 $215 Cenotian / Rivan
~500 companies, 0 agents 3 $115 $172 lemon markets, Molyon
<200 companies, 0 agents 27 $70 $85 majority of small projects
<200 companies, 1-2 agents, 1-10k scored 4 $144 $164 Treatwell, Whatnot AE

Rule-of-Thumb Estimator for Client Quotes

estimated_cost  ≈  $0.05  ×  scored_candidates              (baseline AI scoring)
                +  $0.11  ×  companies                      (CrustData sourcing, post -70% discount)
                +  $0.10  ×  scored  ×  intelligent_agents  (only if 3+ agents)

Bracketed estimates

Project shape Estimated client cost
Small: <100 companies, <500 scored, no agents $30 — $100
Mid, no AI: 100-500 companies, 1k-3k scored $80 — $250
Mid + AI: 100-300 companies, 1-2 agents, 3k-10k scored $200 — $500
Large + AI: 500-1500 companies, 2-3 agents, 10k-20k scored $500 — $1,500
Mapping/heavy: 1k+ companies, 3+ agents, 20k+ scored, RT-heavy $1,500 — $6,500

Caveats

  1. Per-event cost differs by sourcing provider. Scoring on CrustData-sourced projects averages $0.023/event; on LinkedIn-sourced projects, $0.008/event. The 3× gap suggests either model differences or different rescore patterns — worth a separate dive.
  2. The 3-4 agents bucket has wide variance. Median is misleading there; use mean ($834) as a planning anchor for ambitious projects.
  3. #1547 (CRO/CSO DACH Mapping) still drives most of the high-end tail — $6,389 imputed, 31% of total adjusted spend. Treat it as the realistic ceiling for "mapping-style" engagements.
  4. Imputation uses an aggregate per-company rate. A project that sources 1,500 companies but never enriches via RT is overestimated by this; one with heavy RT use is underestimated. For pricing purposes the bias direction is conservative on the typical project.

Source: project_cost_events (production DB), filtered to projects.created_at >= 2026-04-02 and projects with ≥50 candidates having score_value IS NOT NULL.

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