Rebus sends to nonexistent queue

gistfile1.cs

try
{
    var startableBus = Configure.With(new BuiltinContainerAdapter())
        .Logging(l => l.None())
        .Transport(t => t.UseMsmqInOneWayClientMode())
        .CreateBus();

    using (var bus = startableBus.Start())
    {
        bus.Advanced.Routing.Send("NO_CHANCE_THAT_THIS_QUEUE_EXISTS", "hello there!");
    }
}
catch (Exception exception)
{
    Console.WriteLine(exception);
}